Transforming clicksinto customers with precision.
Transforming clicksinto customers with precision.
Introduction
Hey, I’m Lou! I provide digital marketing and lead generation expertise to clients of all sizes. With over a decade of digital marketing experience focused heavily in paid search (PPC) and paid social, my approach to digital advertising encompasses vast experience and no-nonsense methods that drive high-quality results.
It doesn’t stop with paid media. As a freelance digital marketing expert, my goal is to understand your business and provide you with a fully bespoke strategy that considers all aspects of your online presence.
Working with you at every stage.
Unlock your digital marketing potential with my expert support. My services span from thorough health checks and strategic planning to hands-on team development and bespoke ongoing management. Explore how I utilise cutting-edge tools and best practices to enhance your online presence and drive business growth.
I can help guide you through each step to ensure your digital efforts are as effective as they are efficient.
Technology
Includes but not limited to - Meta Ads (Facebook & Instagram), LinkedIn Ads, TikTok Ads, Google Ads (PPC), Google Analytics, Google Tag Manager, HubSpot, GrowthX, Zapier, Pipedrive, Salesforce.
Ongoing Management
Devise a bespoke plan of account management that works for you. We’ll consider meeting frequency, face to face contact, reporting and ongoing best practices that drive both results and efficiencies.
Working with You
I can support existing in-house or agency teams and provide consultancy on digital strategy and best practice. Specific areas of training can also be delivered as part of your employees/ team development.
Digital Health Check
Let's dive into existing setups and highlight key areas of focus before we devise our plan of action such as campaign setup, conversion tracking, bid strategies and split testing.
Schedule your strategy session.
My Services
Paid Media Management
Harnessing the power of paid media platforms is a key factor to helping your business grow. Here we reach new customers, utilise your existing data and develop a customer funnel to drive traffic, on-platform leads and website conversions.
- Paid Social - Meta, Instagram, LinkedIn, TikTok Advertising
- PPC - Google Ads & Microsoft Ads
- Lead Generation - Developing a pipeline and processes
In-House Team Training
Prefer a face-to-face workshop at your HQ? I offer tailored digital marketing training, from full team workshops to 1-to-1 sessions and leadership consultancy. Every session is unique and crafted to meet your specific team and individual needs.
- Paid Social/PPC - Research, Setup, Optimisations, Bidding, Generating Leads
- Tech - Tool cleanup, Tracking, Reporting (GA4, Looker Studio, HubSpot, SEM Rush etc)
Meet Lou
In my career so far I have worked within in-house teams, as a consultant and built a digital agency. Over the last decade I’ve worked with hundreds of businesses and senior leadership teams to drive real and visible results. I make lead generation simple and cover all aspects between sales and marketing to help develop the lead pipeline and enhance existing processes.
With years of Meta Blueprint and Google Ads Partner Certifications under my belt, I ensure the most innovative and up-to-date practice.
Customer Testimonials
Louis is very quick to react and take hold of situations. We needed leads and he generated them. He has kept our sales team busy ever since launch.
We saw a significant increase in new customers when we worked with Lou. More and more customers said they had seen us online and decided to book in.
Lou provided a PPC/Lead Gen training session and is supporting our Lead Gen efforts, helping us secure high-quality new business and great new customers.